Paid search marketing specialists are a vital part to the overal search engine marketing process. we are currently seeking a search engine marketing specialist to join our growing team in Atlanta. We are interested in candidates who exhibit a high-level of energy and an attention to detail. Please read through the expectations and guidelines for this position. If you believe that you are a strong fit, please do not hesitate to send us your resume.
The role of search engine marketing specialist is directly responsible for implementing and suggesting improvements to each of our clients websites. This role is also responsible for researching and analyzing new keywords and phrases to broaden the visibility of a website and allow for an increased return on investment for our clients.
Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimization
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Proven SEO experience
Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
Experience with A/B and multivariate experiments
Up-to-date with the latest trends and best practices in SEO and SEM
BS/MS degree in a quantitative, test-driven field
As a digital marketing account manager, you need to bring a high level of energy and a strong understanding of business development. Our digital account managers are tasked with networking in the local community and developing leads from establishing connections. While new client acquisition is a major function of the digital marketing account manager, they are also tasked with maintaining relationships with their clients, placing effort on client retention.
Learn more about an exciting career as a digital marketing account manager.
As a social media marketing specialist, you are directly involved with the campaign success of each of our clients. Our social media marketing specialists strategize and develop social media campaigns that will meet and exceed the expectations of our clients. You would be joining a social media team that is also focused on delivering a well communicated message for each of our very own company social media sites. Finally, the social media marketing specialist we are looking for will have an understanding of organic social media campaigns, paid social media campaigns and understand what a relevancy score is and how it is absolutely necessary in providing award winning social media services. Start or continue your career with Optimized.
The role as a search engine optimization specialist is an ever evolving role that is on the cutting edge of the digital marketing future. There is no larger driver of internet traffic to a website than search engines and that is why our search engine optimization specialists need to understand how to get a website ranking at the top of the search engine results. Join an award winning team of search engine experts and learn the tips and techniques it takes to compete in the largest markets in America.
Are you continuing your career or just getting started in the search engine optimization field for the first time? Apply with Optimized.
The complexities of search engine marketing can be challenging. As a search engine marketing specialist, you are tasked with understanding the daily fluctuations of the search engine stock market, as well as staying on top of the best trending keywords, phrases and groups. Gathering data about past performance and using key performance indicators to evaluate new opportunities are also things that are asked of the search engine marketing specialists at Optimized.
If you are interested in starting your career as a search engine marketing specialist or are looking to continue to rise with a new organization, please connect with us.
A website, blog or social media account is pretty boring without the words, stories and articles that fill those pages. As a blog writer and content curator with Optimized, it will be your duty to scour the Internet and know pretty much everything about everything. You will be asked to write about your feelings and share information across a large scope of topics, so you must have things you want to say. We also ask that you are able to write for the Internet and be able to write formally too.
If you are interested in a writing career and would like to work with a growing digital marketing agency, then please continue reading more about this position.
A graphic designer is a special person who has an eye for design and the skill to capture creatively beautiful thoughts onto a canvas. We are always interested in adding a talented graphic designer to an already skilled team of creative professionals. As a graphic designer with Optimized, you will be challenged to create unique works for a wide variety of brands and vertical markets. Graphic designers at Optimized help brands to put their best foot forward through the use of graphic images and displays.
Learn more about a career as a member of the graphic design team at Optimized.
Search engine optimization and all the fantastic reasons why digital marketing is so wonderful are not possible without a website. Our team of web designers are the backbone of Optimized. We rely on our web development team to create clean, professional websites that will act as a terrific canvas for the seo services, but that will also be well received by users and convert at a high level. We ask that any interested web designer, that is looking to take control of their career, reach out to us.
If you are looking for a career in website development then please continue to learn more about this position and how to apply for consideration.
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